MG 307 - Small Business Management

Interactivity: Discussion Board

Final Assessment: Final Project

Course Learning Objectives
Upon completion of this course, you should be able to do the following:

• Assess the personality characteristics typical of an entrepreneur.
• Identify the practical business skills needed to operate a small business.
• Communicate in the language of small business.
• Demonstrate the ability to assess the validity of a business idea.
• Develop a comprehensive business plan (including the marketing and financial sections).
• Assess factors demonstrating small business growth and their consequences.
• Discuss technology applications for improving small business margins.
• Illustrate the relationship of administrative, internal systems to external systems of sales and customer service.