Jan 30, 2023  
2020-2021 Undergraduate Catalog 
2020-2021 Undergraduate Catalog [Archived Catalog]

Business Communication B.S.

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Business Communications is closed to new majors. All currently declared students will be able to complete the major and finish their degree at SJC over the next four years.

Business Communication is an interdisciplinary major designed for students who want to focus on the branding, e-commerce and digital technology needs of modern business.  Business courses will educate students in marketing, management, branding and social media, while communications courses focus student learning on writing and public relations, web design and leveraging digital media to achieve corporate goals.

Completing this degree program will provide students with:

  • Knowledge and understanding of contemporary communications theories, practices and trends.
  • Opportunities to author, edit, assess and publish original media content.
  • Insight into the socio-economic impact of social, institutional and corporate media on U.S. society.
  • Career and graduate school preparation.




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