May 26, 2024  
2011-2012 Saint Joseph’s College Online 
    
  Catalog Home
  Request Information
  Admissions
  Graduate Programs
  Graduate Policies
  Graduate Courses
  Undergraduate Programs
  Undergraduate Policies
  Undergraduate Courses
  Summer Programs
  Summer Session 2012 Courses
  Summer Tuition and Fees
  Summer Non-Credit Courses
  Summer Syllabi 2012
  Student Resources
  ANGEL Login
  MyWebServices
  Policies and Procedures
  Tuition and Fees
  Graduation
  Textbook and Materials
  College Information
  Division Information
  Distance Learning
  Contact Information
  Administration - GPS
  Faculty - GPS
  Staff - GPS
  My Portfolio
HELP
2011-2012 Saint Joseph’s College Online [Archived Catalog]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

MK 302 - Marketing Research

Reviews the identification, collection and analysis of data for the marketing process. Strengths, limitations, environment, and evaluation of research in the marketing process are covered. Emphasis is placed on the formulation and implementation of a marketing research project.

Prerequisites & Notes
MK 201

Credits: 3


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)