The Marketing Major, building on the core curriculum in the business administration, teaches student collaboration through team projects and provides experiential learning opportunities with local companies.
Completing this degree program will enable students to:
Communicate effectively: Students will confidently and respectfully communicate their opinions, vision, thoughts and ideas to a variety of audiences using diverse and contemporary forms of written and oral communications.
Think critically: Students will utilize their highly developed critical thinking skills to solve complex business problems that will directly influence organizational performance.
Act ethically: Students will respond with the highest level of integrity to the ethical issues that arise throughout their organizational and community citizenship.
Make sound business decisions: - Students will learn to apply core and advanced business concepts, making sound and successful decisions for intra- and entrepreneurial situations.