Apr 29, 2024  
2018 - 2019 Undergraduate Catalog 
    
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2018 - 2019 Undergraduate Catalog [Archived Catalog]

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CO 221 - Writing for Print and Electronic Media

Credits: (3 credits)

In this course students learn the basics of news and public relations writing for print and online publication.  The course also exposes students to contemporary ethical issues and professional “best practices.”

Prerequisite/Corequisite
None

Learning Outcomes
Upon completion of this course, the student will be able to do the following:

  1.  Compose and share factual, ethical news stories;
  2.  Compose the philosophical differences between journalism, public relations, and advertising;
  3.  Manage an organization’s formal and informal connections with its stakeholders;
  4.  Select best modern communications tools to produce news, public relations, and advertising content.



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